Read a Chapter: ‘The 7 Keys to Change’ by William Matthies

Read a Chapter
Read a Chapter is *NEW* added feature at As the Pages Turn! Here you’ll be able to read the first chapters of books of all genres to see if you like them before you buy them. Today we are featuring the business and personal leadership self-help novel, THE 7 KEYS TO CHANGE, by William Matthies. Enjoy!

“Thousands of books target business executives and promise to reveal the methodologies and science of change management. This isn’t one of them.

This book was written for individuals such as you who want to see more positive results from personal and professional changes in life. That said, The 7 Keys to Change is a book managers should read to discover how to help themselves and their employees better manage change.

Doing so is just good business.”

the 7 keys

ABOUT THE 7 KEYS TO CHANGE

Research by McKinsey & Company and IBM Global Business Services says that 50% to 60% of companies fail to achieve some to all of their goals and objectives, with as many as 20% failing completely.

The divorce rate among first time marrieds continues to hover around 50% increasing to 60%+ among those marrying two times or more.

Is there correlation in these numbers?

This is no coincidence; these and other statistics describing our personal and professional lives demonstrate a strong correlation between failures in one leading to failure in the other.

“The 7 Keys to Change” teaches both the individual and the manager what they need to do to improve their efforts to manage change in their personal and professional lives.”

Purchase your copy at AMAZON

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photo-bill-matthiesABOUT WILLIAM MATTHIES

In 1986, I founded what was to become the largest independent market research/database marketing company in the consumer electronics and high tech fields. By the time I sold it in 1997, The Verity Group employed 400+ people at its California and Costa Rica offices.

Prior to that, I cofounded Barcus Berry Electronics, Inc. a venture capital-backed start-up with a proprietary audio technology called BBE, which was licensed for use in audio, video, computing, and telecommunication products.

From 1977 to 1983, I wore several hats at Pioneer Electronics (USA), Inc. including Director of Market Research, Director Sales Planning, National Sales Manager, Special Markets, Vice President Marketing and, ultimately, Senior Vice President Marketing and Product Development.

Today, I serve on corporate advisory boards, am a contributor for TWICE (the consumer electronics industry’s major trade publication) and lecture frequently at industry events around the world on managing change, strategic planning, and customer relations.

His latest book is The 7 Keys to Change

Visit his website at www.coyoteinsight.com or 7 Keys page

Connect with William:


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